Residents in Walton-On-Thames can help shape the look and feel of the new West Surrey Council as part of a countywide push to create fresh identities for two replacement local authorities. Surrey County Council opened a survey this week asking people what makes their area unique, what they are most proud of, and what the future council’s brand should reflect.
The questionnaire runs until 3 August 2026 and can be completed online or at any of Surrey’s 52 libraries. Council leaders confirmed the work is being carried out at no cost by in-house designers drawn from councils across the county. Councillor Paul Follows, leader of the West Surrey Shadow Authority, said the survey marks the first step in giving residents a real stake in the new council’s identity. “We are also committed to keeping costs to a minimum, so I am delighted that the new brand will be created in-house, with designers working in all councils,” he added.
The two new unitary councils will launch on 1 April 2027, replacing Surrey County Council and all 11 existing borough and district councils. West Surrey Council will cover Guildford, Runnymede, Spelthorne, Surrey Heath, Waverley and Woking, while East Surrey Council takes in Elmbridge, Epsom and Ewell, Mole Valley, Reigate and Banstead, and Tandridge. The overhaul follows a government decision in January 2026, and newly elected shadow councillors have been preparing the transition since May.
Residents can find the survey on Surrey’s Local Government Reorganisation Hub, and the survey can be completed at any library branch. The feedback will feed directly into the logos and visual identities for both councils, with the shadow authorities aiming to have the new brands ready before the April 2027 handover.
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