On January 29, 2026, food and household goods collected during Liverpool’s Champions League match at Anfield began arriving at local hubs to support families across Kirkby, Merseyside. The donation drive was organised by the LFC Red Neighbours programme and Fans Supporting Foodbanks (FSF) during the club’s match on January 28, 2026.
Supporters attending the game dropped off tinned meats, vegetables, UHT milk and toiletries at matchday collection points at Anfield — including the FSF purple van at Flagpole Corner, the Official Club Store and Homebaked on Oakfield Road. Those donations were sorted by volunteers and transported to distribution centres in Kirkby, including Northwood Foodbank, Northwood Community Primary School and the Coronation Food Hub. The items are being used to restock mobile pantries and distribution centres that serve the Northwood and Tower Hill areas, helping residents manage rising household costs following heavy demand over the December period.
The effort is part of a long-term commitment to Kirkby: Liverpool’s first team have trained at the AXA Training Centre in Kirkby since 2020 and the club’s Red Neighbours programme focuses on Anfield, Melwood and Kirkby. Organisers say matchday donations now supply roughly 25% of food for the local support network. Families can access these supplies through Knowsley Council support services and local partners such as Northwood Community Primary School.
While Liverpool won their match 6-0 on January 28, 2026 (ESPN), the current focus is on getting these essential goods to those who need them most. The project uses a pantry model where members can choose the food they need for a small weekly fee, ensuring local people have access to a wider range of affordable and healthy options in their own neighbourhood.
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