On 6 February 2026 WP Group announced an expanded sponsorship partnership with the Hampshire Football Association to boost women’s and girls’ football in Portsmouth, Hampshire. The WP Group’s ‘Fuelling the Game’ programme will provide funding and equipment for grassroots clubs, including new kits and coaching workshops.
The support aligns with The FA’s Reaching Higher 2024–2028 strategy to deliver equal access to football for girls in local communities. Funding will be distributed via Hampshire FA grants to help clubs across Portsmouth pay for essential equipment and to subsidise coaching qualifications for volunteers.
Community clubs such as Baffins Milton Rovers FC (PMC Stadium) will serve as development hubs for the programme, using their grounds to host additional training sessions and initiatives designed to convert the current high level of interest into a stronger local talent pipeline. (Baffins Milton Rovers FC: https://www.baffinsmiltonroversfc.co.uk/)
Neil Cassar, Chief Executive of Hampshire FA, said the funding aims to remove financial barriers that have held back some girls’ teams. The partnership is expected to begin distributing support in time to assist clubs preparing for the 2026/27 season.
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