People visiting Luton Point in Luton, Bedfordshire, can no longer use electronic cigarettes or vapes anywhere on the site. The new rule started on 1 February 2026 and applies to all areas of the complex — including malls, walkways, entrances and car parks — and, according to the centre’s management and supporting research, extends to units within the Luton Indoor Market.
Management introduced the ban through a campaign called “Escape the Vape,” saying it aims to improve indoor air quality and the visitor experience for an estimated 15.5 million people who use the site each year. The centre says its team will provide polite reminders and new signage to encourage compliance; the research dossier also notes enforcement will be supported by centre security and Trading Standards activity.
Roy Greening, Centre Director at Luton Point, described the change as “an important step in our commitment to creating a cleaner, healthier and more enjoyable space for everyone who visits, works or shops with us.” The move follows recent action by Luton Trading Standards against illegal vaping products in the town, including court orders and the seizure of thousands of illicit devices.
The policy also aligns with national changes under the Tobacco and Vapes Bill, which includes provision for designating vape-free places. BBC News reported that the centre’s instruction is that visitors wishing to vape must step outside the site and away from entrances.
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