The popular open-top seafront bus service will return to Southend-on-Sea for the May half-term, providing residents and visitors with a scenic travel option along the coast. Operated by Ensign Bus Co, a subsidiary of FirstGroup, the service will run daily from Saturday 23 May to Sunday 31 May 2026.
The bus operates as Route 99, with journeys starting from Leigh-on-Sea Station at 09:23 every 30 minutes. The route travels through Chalkwell, Westcliff, and past the local pier, continuing through Thorpe Bay before finishing at Shoeburyness East Beach. According to Visit Southend, the service provides an accessible way to enjoy the seafront during the holiday period.
Passengers can purchase day tickets for £6.50, or choose a combined route day ticket for £9.50. Police officers and armed forces personnel are eligible for free travel upon presenting valid identification. Payments can be made to the driver using cash or contactless methods, and tickets are also available for purchase through the First Bus mobile app.
The buses feature a distinctive look, with ice cream-themed designs created in partnership with Rossi Ice Cream. The fleet includes various colourful styles, such as Mint Choc Cabriolet and Strawberry Streamliner. Additionally, the operator often uses heritage vehicles from the 1960s and 1970s for special occasions and bank holidays. Following the May half-term, the service will return for the summer season from Saturday 18 July to Sunday 6 September 2026.
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